欧米のMBAの授業でよく使われて教科書的な書籍です。裁断済みです。注意願います。
■出版社■
Cambridge University Press
■著者■
Bartlett, Christopher A.
■発行年■
2018/03/01
■ISBN10■
1108436692
■ISBN13■
9781108436694
Transnational Management provides an integrated conceptual framework to guide students and instructors through the challenges facing today's multinational enterprises. Through text narrative and cases, the authors skilfully examine the development of strategy, organizational capabilities, and management roles and responsibilities for operating in the global economy. The key concepts are developed in eight chapters that are supplemented by carefully selected practical case studies from world-leading case writers. All chapters have been revised and updated for this eighth edition to reflect the latest thinking in transnational management while retaining the book's strong integrated conceptual framework.
■コンディション詳細■
書き込みありません。古本のため多少の使用感やスレ・キズ・傷みなどあることもございますが全体的に概ね良好です。
#MBA
#大学院
#国際ビジネス
#海外赴任
#現地化